I was lucky enough to work on this project with Droga5, Ad Council partnered, JED and the American Foundation for Suicide Prevention. We were tasked with creating a campaign to help suicide prevent, specifically helping teens and young adults feel comfortable reaching out to a friend in need. 

With a budget of $0, we hoped to get 10 artists to participate. In the end, 50+ artists created a unique poster. The only rules were that it be poster sized and contain the campaign tagline “Seize the Awkward.”

Colossal donated a massive outdoor painted wall in Bushwick and another company donated thousands of wild posters.